The baby boomer generation, the generation that created modern technology as we know it. Baby boomers are getting ready for retirement and have a lot on their minds. The current stock market, the national and global impact on the economy, and often times, many more basic questions like where to begin. They are the first generation to be retiring without a pension and also the first generation to be living 10 years longer than their parents. In a digital world that has been focused on "millennials", boomers, all 72M of them with 3x the spending power, are often overlooked. Plenty of data and research shows that in fact boomers, while not digital natives, are active digital consumers and as such there are massive opportunities for those entrepreneurs willing to tackle the challenge.
Enter Kindur.
Kindur is a financial technology company that reimagines financial wellness for modern retirees and helps them retire fearlessly with straightforward financial advice and services. The Kindur team built the Silvur app with one goal: to help Baby Boomers make the most of their retirement savings. With a suite of interactive tools, money saving advice, and timely content, Silver offers personalized support and resources so that Boomers can live their lives with peace of mind whether they’re nearing retirement or already living it.
Look out for a new app release coming from Kindur tomorrow- its designed to help boomers navigate their new normal.